Website Analysis

This is the website homepage, we wanted to maintain the black white and red colour format in order to link with the video and digipak, We added a header at the top in order to advertise the new album of our artist, this is quoted 'Addictive'. We also included an advertisment which gives links on where you can buy this album. We found these examples on all the websites that we analysed e.g. Rihanna's and justin Biebers. The background is just plain as we wanted the image to stand out, the image we used was quite simple, the image of Jayme-Lee laying down is very simplistic compared to her 'edgy' side shown when she is smoking the cigarette. The visitors to the website can access the video and like it, which gives us mroe interaction and spreads the popularity, in the hope that it will go viral. We wanted the images to be as eye catching as possible and so used a dark and basic background to stand out with the contrast of the pictures.

These are the tour dates of Jayme - Lee's tour, we included this to improve the popularity and hopefully spread the word of the album. Any artist wants their tour dates to sell out and by advertising this on the website we are increasing potential sales. The tours sponsor is Nike, we decided to use a large well established name as everybody will recognize this. The company is managed by AEG live, we originally got this from Beyonces website and decided to follow this convention, since we did not know any production companies we used this. We trademarked our website as we found this was common in a lot of websites, doing so also gives the wesbite a professional look.

This is the biography page of our website, we decided to include such a page as this was found common in many music websites. Adding a biography page also adds a personal touch about the artist and makes it their own rather than simply just promoting their products. The biography page is also there for the fans, it gives the audience the chance to have an insight into their lives and find out more. We added sponsors all over the page as we recognized this on Pixie Lotts website, she had a number of sponsors and thought that this promotes good business and leaves the artist with good publicity, this is important to give the right image. We again added her sponsors such as Nike, Loreal and Mcdonalds aswell as her Record label, and producers. We did so because other pop websites included this information. We ensured that our artist sponsored a number of charities as a lot of famous people do so, recent publicity has lead to a lot of people sponsoring such charities and so therefore we decided to get Jayme-Lee to sponsor KONY 2012 and War Child.

Together we decided to have a store page on our website so that fans can access different retailers of her album, this is done on Justin Biebers website where he has links to iTunes and HMV. This will give people the oppurtunity to buy the single seperately form the album, which may appeal to them. iTunes sponsor our album and therefore get discount when purchased through iTunes, this encourages people to buy as they would not be paying full price as they normally would. We included quotes from the artist at the bottom of the page to make it more personal, this also gives the viewers the chance to access the outlet to buy the album


Throughout the website we have encouraged the use of the black white and red themes, we have included similar pages to that of actual websites and this is what makes it successful. In terms of pages there is not much difference between each artist, however it is the images that are used that distinguish one from the other.